2026/06/22 – 2026/07/05
Korea
- Lotte Launches High-End The Grand Lotte: Lotte Hotels & Resorts officially launched its new high-end brand “The Grand Lotte” on June 24. It is the group’s first upper-tier brand in roughly nine years since Signiel in 2017, building on the heritage of the upper-upscale Lotte Hotel brand to offer more elevated spaces and service. The brand’s first property, The Grand Lotte Seoul—a flagship created by fully renovating the guestrooms of the Lotte Hotel Seoul main building (opened 1979)—will open on August 14, and Lotte said it plans to expand the brand into major global cities from there.
- Josun Uses a Project REIT for Development: On June 22, a Josun Hotel & Resort affiliate registered the Josun Hospitality Jongno Hotel Project REIT, adopting a project-REIT structure to develop a hotel in Jongno, Seoul. A project REIT raises investor capital from the development stage to reduce reliance on conventional project financing, and incurs no acquisition tax when a PFV converts into one. Per the REIT information system, registered project REITs have surpassed double digits at 14, with hotels accounting for two—showing a diversification of funding channels for lodging property development.
APAC
- OUE REIT Sells Crowne Plaza Changi Airport: OUE Hospitality Sub-Trust, a subsidiary of Singapore’s OUE REIT, has agreed to divest the 575-key Crowne Plaza Changi Airport for SGD 500 million. The buyer is a joint venture between Singapore’s OUE Limited and Japan’s Tokyo Century, with the price representing roughly a 1.3% premium to the average of two independent valuations. Following the acquisition of the hotel—operated by IHG under the Crowne Plaza brand—the partners plan to pursue asset enhancement, marking their second collaboration after Hotel Indigo Changi Airport in 2025.
- NBI Holdings Acquires Novotel Okinawa Naha: Japanese investment manager and developer NBI Holdings has acquired the 328-key Novotel Okinawa Naha through its value-add fund. The price and seller were not disclosed. NBI Holdings will renovate and rebrand the property as INFINISIS Naha Shurijo by Hewitt Resort, with operations handled by Japan’s Core Global Management. The rebranding takes effect in July, with further renovations planned for 2027. The deal is NBI Holdings’ first large-scale resort and city-hotel investment since launching its hotel investment platform in 2025.
Americas
- Atlanta Airport Marriott Sold: Machine Investment, in a joint venture with Lionshead Capital, has acquired the 641-key Atlanta Airport Marriott near Hartsfield-Jackson Atlanta International Airport. The 16-storey hotel on a 16-acre site offers roughly 30,000 square feet of meeting space, ranking among the largest hotels in the Atlanta airport market. The partners plan a comprehensive capital-improvement program spanning the exterior, guestrooms, event facilities, F&B outlets, and technology infrastructure, with White Label Asset Management serving as asset manager.
- Sirata Beach Resort Rebrands to Hilton’s Tapestry: The 228-key Sirata Beach Resort on St. Pete Beach, Florida, has completed a USD 25 million renovation and joined Hilton’s Tapestry Collection. Set on the beachfront between Tampa Bay and the Gulf of Mexico, the resort refreshed all guestrooms, public spaces, dining venues, pool areas, and its fitness center, and offers more than 30,000 square feet of indoor and outdoor event space. It stands out as a notable case of an independent resort repositioning through a major renovation and conversion to a global brand.
Europe
- OneIM Consortium Acquires Three London The Other House Hotels: US investment manager OneIM, together with London-based developer-operator AENDRE Group and investment platform LHC, has acquired three London The Other House-branded hotels from Dutch pension fund APG. The portfolio comprises the 236-key South Kensington, the 146-key Covent Garden (opening next year), and the 206-key Belgravia Police Station (under development). The Other House is a serviced-apartment brand blending a boutique hotel with a private members’ club.
- Leonardo Acquires 510-Key Vienna Airport Hotel: Leonardo Hotels, the European division of Israel’s Fattal Hotel, has acquired a newly built 510-key hotel at Vienna Airport in Austria. Originally planned as a Vienna House Easy by Wyndham, the property opened on June 25 as the Leonardo Smart Hotel Vienna Airport—the world’s largest hotel built entirely from wood, constructed by Austria’s Mamma Group in just 13 months. The opening marks the debut of the new Leonardo Smart brand, which combines sustainable design, smart technology, and functional comfort.
