Insight > Article > Lodging Market Weekly Update 035

Lodging Market Weekly Update 035

2026/03/02 – 2026/03/15

Korea
  • Sale of Shilla Stay Seodaemun: The 319-room, four-star hotel Shilla Stay Seodaemun, in which the Korea Investment Corporation (KIC) had invested using proprietary capital, has completed its sale after several years on the market. NH NongHyup REITs Management paid the remaining balance on February 11, 2026. The total acquisition price was KRW 146 billion, equivalent to approximately KRW 461 million per room. IGIS Asset Management had appointed JLL as the sales advisor in October 2023 and had been conducting the marketing process.
  • Sale of Nine Tree by Parnas Seoul Dongdaemun: Shinhan Seobu T&D REIT announced on March 9, 2026, that it had selected a high-net-worth individual as the buyer of Nine Tree by Parnas Seoul Dongdaemun, one of its portfolio assets. The sale price is KRW 81 billion, or about KRW 370 million per room, with closing expected next month. The asset was originally acquired in September 2023 for approximately KRW 54 billion, and the transaction is expected to generate an internal rate of return (IRR) of around 27% and a special dividend of about KRW 330 per share.
APAC
  • Opening of 1 Hotel Tokyo: Starwood’s lifestyle brand 1 Hotels announced the opening of its first property in Japan on March 6, 2026. 1 Hotel Tokyo occupies floors 38 through 43 of Akasaka Trust Tower in Tokyo and features 211 guestrooms, including 24 suites and three penthouses. Developed in collaboration with Mori Trust, the hotel forms part of the Tokyo World Gate Akasaka mixed-use complex. The guestrooms and interiors emphasize the brand’s sustainability and lifestyle identity.
  • Opening of Oakwood Premier Raffles Place Singapore: Ascott announced that Oakwood Premier Raffles Place Singapore, located within CapitaSpring in Singapore’s central business district, will open on April 1, 2026. The property comprises 299 units across seven floors and represents Oakwood’s second project in Singapore. With this opening, Ascott’s operating and development portfolio in Singapore will expand to a total of 26 properties.
Americas
  • Sale of Hilton Garden Inn Tribeca: Generation Essentials, a subsidiary of French media and entertainment company AMTD Digital, has acquired the Hilton Garden Inn Tribeca in Manhattan for USD 69 million. The hotel has 151 guestrooms, and the sellers were reported to be Hersha Hospitality and KSL Capital Partners. Following the acquisition, the property will be renamed AMTD Idea Tribeca Hotel.
  • Development of Hyatt Ziva Punta Cana: Hyatt announced on March 11, 2026, that it has signed a management agreement with Dominican developer Codelpa to develop Hyatt Ziva Punta Cana. The new all-inclusive resort is scheduled to open in 2029 and will feature approximately 650 guestrooms. The development will include an adults-only building alongside family-oriented amenities and will be located about 40 minutes from Punta Cana International Airport.
Europe
  • European Hotel Transaction Update: PPHE Hotel Group has reacquired the 494-room Park Plaza London Waterloo in London from CBRE Investment Management for GBP 147.9 million. Separately, Spain-based Nordeste Properties has acquired the 210-room Meliá Bilbao, located in central Bilbao, from Hotei Properties Group for EUR 63 million. The hotel will continue to operate under Meliá through a lease agreement with 17 years remaining.
  • Opening of Corinthia Rome: Corinthia Hotels announced the opening of Corinthia Rome, its first property in Italy, on March 9, 2026. Located at Piazza del Parlamento in Rome, the hotel is the result of a restoration project involving a historic neoclassical palazzo formerly associated with the Bank of Italy. The 9,700-square-meter property features 60 guestrooms, including penthouses, and a subterranean spa created within the building’s former vaults. The property is owned by Reuben Brothers and operated by Corinthia Hotels, and it also houses the first Roman restaurant by chef Carlo Cracco.

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Data Dashboard 2024 provides detailed data for 17 metro markets by establishment type, visualized through Microsoft Power BI.

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Data Source

  • GDP: GDP, Current $US (World Bank Open Data)
  • Establishments: Compendium of Tourism Statistics (UNWTO), Lodging Business Ledger (MOIS)
  • Rooms: Compendium of Tourism Statistics (UNWTO), Lodging Business Ledger (MOIS)
  • Lodging GDP: Value Added by Industry (BEA), National Accounts (Cabinet Office), GDP of Indonesia (BPS), GDP & GNI by Sector (BOK), Economic Census (KOSIS)
  • Period: 2017-2021

※ In Korea, general & residential accommodations are included while rural & urban minbaks are excluded. Comparable countries are selected based upon availability of lodging GDP statistics for all types of accommodations.

Data Source

  • Population: Population, Total (World Bank Open Data)
  • GDP: GDP, Current $US (World Bank Open Data)
  • Rooms: Compendium of Tourism Statistics (UNWTO), Lodging Business Ledger (MOIS)
  • Lodging GDP: Value Added by Industry (BEA), National Accounts (Cabinet Office), GDP of Indonesia (BPS), GDP & GNI by Sector (BOK), Economic Census (KOSIS)
  • Period: 2017-2021

※ In Korea, general & residential accommodations are included while rural & urban minbaks are excluded. Comparable countries are selected based upon availability of lodging GDP statistics for all types of accommodations.

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Data Source

  • Korea: Lodging Business Ledger (MOIS), Tourist Accommodation Ledger (MCST)
  • USA: Census Database (STR)
  • Period: As at the end of 2021

※ General & residential accommodations other than rural and urban minbaks asre included for Korea. Life cycle was calculated as of December 31, 2021 or actual closure date. If there exists a discrepancy between data sources for an establishment, the discrepancy was settled through an algorithm before use.

Data Source

  • Korea: Lodging Business Ledger (MOIS), Tourist Accommodation Ledger (MCST), Economic Census (KOSIS), Hotel Operating Statistics (KHA), DART (FSS), Trends Report (STR)
  • USA: Compendium of Tourism Statistics (UNWTO), Census Database (STR), Trends Report (STR)
  • Period: 2005-2021

※ General & residential accommodations other than rural and urban minbaks asre included for Korea. Visibility was calculated as the number of establishments for which revenue data is available divided by the total number of establishments. If there exists a discrepancy between data sources for an establishment, the discrepancy was settled through an algorithm before use.

Data Source

  • Guests(Korea): Domestic Traveler Survey (MCST), International Traveler Survey (MCST), Hotel Operating Statistics (KHA)
  • Rooms(Korea): Lodging Business Ledger (MOIS), Tourist Accommodation Ledger (MCST)
  • Guests(USA): Compendium of Tourism Statistics (UNWTO), Trends Report (STR)
  • Rooms(USA): Compendium of Tourism Statistics (UNWTO), Census Database (STR)
  • Period: 2005-2020

※ General & residential accommodations other than rural and urban minbaks asre included for Korea. If there exists a discrepancy between data sources for an establishment, the discrepancy was settled through an algorithm before use.